The Google Chromebook team needed to improve the user experience of the product pages on Amazon.com, Walmart.com, and BestBuy.com
When viewed individually, or compared as part of a retail system, current Chromebook brand pages weren’t living up to Google brand standards.
We helped fix that by crafting three similar web experiences that worked with the functionality of the existing websites.
We made sure each product page was built on a foundation of simplicity, clarity, and focus, with a mobile-first approach.
To help drive traffic to the merchant sites, we crafted a series of performance marketing ads centered around the brand promise of speedy, simple, and secure computing.