/* TCD Brand — tokens from the brand system (03 Color, 04 Typography, 13 Layout) */
:root {
  --white: #fff;
  --black: #000;
  --black-75: #404040;
  --label: #595959;
  --black-50: #808080;
  --black-25: #bfbfbf;
  --rule: #e0e0e0;
  --surface: #f2f2f2;

  --font: "Poppins", system-ui, sans-serif;
  --font-label: "Chakra Petch", ui-monospace, monospace;

  --gutter: clamp(20px, 5.8vw, 84px);
  --header-h: 76px;
  --ease: cubic-bezier(.22, 1, .36, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
body {
  margin: 0;
  background: var(--white);
  color: var(--black);
  font: 400 16px/1.65 var(--font);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
img, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
h1, h2, h3, p, figure { margin: 0; font-weight: 400; }
::selection { background: var(--black); color: var(--white); }
:focus-visible { outline: 1px solid currentColor; outline-offset: 4px; }

.wrap { max-width: 1440px; margin-inline: auto; padding-inline: var(--gutter); }

.label {
  font: 500 11px/1.4 var(--font-label);
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--label);
}

/* ---------- Header: monogram, on-scroll section label, nav ---------- */
.site-header {
  position: fixed; inset: 0 0 auto 0; z-index: 50;
  background: var(--white); color: var(--black);
  transition: background-color .5s var(--ease), color .5s var(--ease);
}
.site-header.on-dark { background: var(--black); color: var(--white); }
.header-inner {
  height: var(--header-h);
  display: grid; grid-template-columns: auto 1fr auto; align-items: center; gap: 28px;
}
.mark { display: flex; align-items: center; gap: 14px; }
.mark svg { width: 30px; height: auto; fill: currentColor; stroke: currentColor; stroke-width: 0; overflow: visible; transition: transform .6s var(--ease); }
.mark-name { font: 500 11px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase; white-space: nowrap; }
.ticker { padding-left: 28px; border-left: 1px solid var(--rule); }
.on-dark .ticker { border-left-color: rgba(255, 255, 255, .2); }
.mark-name { display: block; height: 14px; overflow: hidden; }
.mark-name span { display: block; position: relative; line-height: 14px; transition: transform .5s var(--ease); }
.mark-name span::after { content: attr(data-text); position: absolute; left: 0; top: 100%; }
.mark:hover .mark-name span { transform: translateY(-100%); }

.ticker {
  display: flex; align-items: center; gap: 12px;
  font: 500 11px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase;
}
.ticker-num { opacity: .55; font-variant-numeric: tabular-nums; }
.ticker-window { display: block; height: 14px; overflow: hidden; }
.ticker-label { display: block; line-height: 14px; white-space: nowrap; }

.nav {
  display: flex; align-items: center; gap: clamp(22px, 2.6vw, 38px);
  font: 500 11px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase;
}
.nav a { display: block; height: 14px; overflow: hidden; padding-block: 0; opacity: .6; transition: opacity .3s; }
.nav a:hover, .nav a.is-active { opacity: 1; }
.nav a span { display: block; position: relative; line-height: 14px; transition: transform .5s var(--ease); }
.nav a span::after { content: attr(data-text); position: absolute; left: 0; top: 100%; }
.nav a:hover span { transform: translateY(-100%); }

.header-rule { height: 1px; background: var(--rule); position: relative; transition: background-color .5s var(--ease); }
.on-dark .header-rule { background: rgba(255, 255, 255, .2); }
.header-progress { position: absolute; inset: 0; background: currentColor; transform: scaleX(0); transform-origin: left; }

/* ---------- 00 Statement ---------- */
.statement { padding-top: calc(var(--header-h) + clamp(72px, 17vh, 190px)); background: var(--white); position: relative; z-index: 1; }
.display { font-size: clamp(42px, 6.4vw, 94px); line-height: 1.03; letter-spacing: -.02em; }
.trio {
  display: grid; grid-template-columns: minmax(0, 3fr) minmax(0, 5fr) minmax(0, 3fr); gap: 28px clamp(24px, 4vw, 64px);
  align-items: start; padding-block: clamp(36px, 4.5vw, 64px) clamp(56px, 7vw, 104px);
}
.lede { font-size: clamp(16px, 1.32vw, 19px); line-height: 1.65; max-width: 30em; }
.lede.small { font-size: 16px; max-width: 24em; }
.trio-note { justify-self: end; line-height: 1.7; }

/* Pinned atmosphere. --pin-top is set in JS so a tall image scrolls fully into view before it sticks. */
.atmosphere-pin { position: sticky; top: var(--pin-top, var(--header-h)); z-index: 0; background: var(--white); padding-bottom: var(--gutter); }
.eyebrow { margin: 0; padding-block: 18px; }
.atmosphere { aspect-ratio: 3 / 2; overflow: hidden; background: var(--black); position: relative; }
.atmosphere img, .atmosphere video { display: block; width: 100%; height: 100%; object-fit: cover; transform: scale(1.14); will-change: transform; }

.over { position: relative; z-index: 2; background: var(--white); }
.lined { border-top: 1px solid var(--rule); }
section { position: relative; }
.section-title { font-size: clamp(32px, 3.4vw, 48px); line-height: 1.1; letter-spacing: -.02em; }

/* ---------- 01 Approach: numbers and a paragraph in ruled cells ---------- */
.facts-grid { display: grid; grid-template-columns: minmax(0, 5fr) minmax(0, 7fr); }
.stats { display: flex; gap: clamp(40px, 7vw, 120px); padding-block: clamp(56px, 7vw, 112px); }
.stat { display: flex; flex-direction: column; gap: 10px; }
.stat-num { font-size: clamp(56px, 6.67vw, 96px); line-height: 1; letter-spacing: -.02em; font-variant-numeric: tabular-nums; }
.facts-copy { border-left: 1px solid var(--rule); padding: clamp(56px, 7vw, 112px) 0 clamp(56px, 7vw, 112px) clamp(24px, 3.4vw, 48px); }
.scrub { font-size: clamp(21px, 2.3vw, 34px); line-height: 1.32; letter-spacing: -.01em; max-width: 24em; }
.js .scrub .w { opacity: .16; }
.facts-more { margin-top: clamp(28px, 3vw, 44px); }

/* ---------- 02 / 03 Split: pinned title left, list scrolling right ---------- */
.split-grid { display: grid; grid-template-columns: minmax(0, 4fr) minmax(0, 8fr); }
.split-aside { padding-block: clamp(40px, 4.4vw, 64px); padding-right: 32px; }
.split-sticky { position: sticky; top: calc(var(--header-h) + clamp(40px, 4.4vw, 64px)); display: grid; gap: 18px; }
.split-sticky .lede { margin-top: 8px; }
.split-main { border-left: 1px solid var(--rule); }

.item {
  display: grid; grid-template-columns: minmax(0, 36%) minmax(0, 1fr) 46px; gap: clamp(20px, 2.4vw, 36px);
  align-items: start; padding: clamp(24px, 2.4vw, 34px) 0 clamp(24px, 2.4vw, 34px) clamp(24px, 2.4vw, 34px);
}
.item + .item { border-top: 1px solid var(--rule); }
.item-media { display: block; aspect-ratio: 3 / 2; overflow: hidden; background: var(--surface); }
.item-media img, .item-media video { display: block; width: 100%; height: 100%; object-fit: cover; transition: transform 1.4s var(--ease); }
.item-body { display: block; padding-top: 4px; }
.item-title { display: block; font-size: clamp(20px, 1.95vw, 28px); line-height: 1.25; letter-spacing: -.01em; margin: 0; font-weight: 400; }
.item-title .label { display: inline-block; width: 34px; vertical-align: .35em; }
.item-cat { display: block; margin: 10px 0 0 0; font-size: 15px; color: var(--label); max-width: 30em; padding-left: 34px; }
.circle {
  width: 46px; height: 46px; border: 1px solid currentColor; border-radius: 50%; overflow: hidden;
  display: flex; align-items: center; font-size: 16px; line-height: 1;
  transition: background-color .45s var(--ease), color .45s var(--ease);
}
.circle i { font-style: normal; flex: 0 0 100%; text-align: center; transform: translateX(-100%); transition: transform .55s var(--ease); }
@media (hover: hover) {
  .item:hover .item-media img, .item:hover .item-media video { transform: scale(1.06); }
  .item:hover .circle { background: var(--black); color: var(--white); }
  .item:hover .circle i { transform: translateX(0); }
}
.item-way { grid-template-columns: 72px minmax(0, 1fr); align-items: start; }
.item-way .item-cat { color: var(--black-75); }
.item-icon img { width: 48px; height: 48px; object-fit: contain; transition: transform .8s var(--ease); }
.icon-vapor {
  display: block; width: 48px; height: 48px; background: var(--black);
  filter: brightness(.82) contrast(1.15) saturate(1.15);
  -webkit-mask: center / contain no-repeat; mask: center / contain no-repeat;
}

/* ---------- Marquee: a tall band of the moving gradient with the three verbs in white ---------- */
.marquee { position: relative; overflow: hidden; background: #16181c; color: var(--white); padding-block: clamp(64px, 8.4vw, 124px); border: 0; }
.marquee canvas { position: absolute; inset: 0; width: 100%; height: 100%; }
.marquee::after {
  content: ""; position: absolute; inset: 0; pointer-events: none;
  background: linear-gradient(rgba(0, 0, 0, .16), rgba(0, 0, 0, .16));
}
/* Ghosted project stills drift behind; the gradient stays the main event */
.band-ghosts {
  position: absolute; inset: 0; display: flex; align-items: center; opacity: .2; mix-blend-mode: luminosity;
  /* fainter where the statement sits, so ghosted text never fights it */
  -webkit-mask-image: linear-gradient(to right, rgba(0, 0, 0, .22), rgba(0, 0, 0, .3) 40%, #000 62%); mask-image: linear-gradient(to right, rgba(0, 0, 0, .22), rgba(0, 0, 0, .3) 40%, #000 62%);
}
.marquee.band { padding-block: clamp(48px, 5.8vw, 84px); }
.marquee-track { display: flex; align-items: center; gap: 28px; padding-right: 28px; width: max-content; will-change: transform; }
.marquee-track img { height: clamp(150px, 17vw, 250px); width: auto; filter: grayscale(1) contrast(1.1); }
.band-copy { position: relative; z-index: 2; }
.band-copy .label { color: rgba(255, 255, 255, .85); }
.band-statement { font-size: clamp(24px, 3.1vw, 44px); line-height: 1.18; letter-spacing: -.02em; max-width: 21em; margin: 18px 0 26px; }
.marquee::after { background: linear-gradient(to right, rgba(0, 0, 0, .34), rgba(0, 0, 0, .1) 60%, rgba(0, 0, 0, 0)); }

/* ---------- Buttons ---------- */
.button {
  position: relative; display: inline-flex; align-items: center; gap: 16px; overflow: hidden;
  background: var(--white); color: var(--black); border: 1px solid var(--white);
  padding: 17px 22px 17px 24px;
  font: 500 11px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase;
  transition: color .45s var(--ease);
}
.button::before {
  content: ""; position: absolute; inset: 0; background: var(--black);
  transform: translateY(101%); transition: transform .55s var(--ease);
}
.button span, .button b { position: relative; display: block; }
.button b { font: 400 14px/1 var(--font); transition: transform .55s var(--ease); }
.button:hover { color: var(--white); }
.button:hover::before { transform: none; }
.button:hover b { transform: translateX(5px); }
.button-line { border-color: var(--black); }

/* ---------- 04 Client index: one ruled row per brand ---------- */
.index { padding-block: clamp(64px, 8vw, 128px) clamp(72px, 9vw, 140px); }
.index-list { margin-top: clamp(40px, 5vw, 72px); border-bottom: 1px solid var(--rule); }
.index-row {
  display: grid; grid-template-columns: minmax(0, 15%) minmax(0, 30%) minmax(0, 1fr) 24px; align-items: baseline;
  padding-block: 15px; border-top: 1px solid var(--rule); font-size: 16px; line-height: 1.4;
}
.index-row .num { font-variant-numeric: tabular-nums; color: var(--label); }
.index-row .name, .index-row .what { transition: transform .55s var(--ease); }
.index-row .what { color: var(--label); }
.index-row .arrow { justify-self: end; transition: transform .55s var(--ease); }
.index-note { margin-top: 18px; }
@media (hover: hover) {
  .js .index-list:hover .index-row.in { opacity: .3; }
  .js .index-list .index-row.in:hover { opacity: 1; }
  .index-row:hover .name, .index-row:hover .what { transform: translateX(10px); }
  .index-row:hover .arrow { transform: rotate(45deg); }
}
.js .index-row[data-reveal] { transition-duration: .5s; }
@media (max-width: 820px) {
  .index-row { grid-template-columns: 40px minmax(0, 1fr) 20px; font-size: 15px; }
  .index-row .what { grid-column: 2; font-size: 13px; }
  .index-row .arrow { grid-column: 3; grid-row: 1; }
}

/* ---------- 04 Conversation ---------- */
.conversation { background: var(--black); color: var(--white); padding-block: clamp(80px, 9vw, 140px) clamp(48px, 6vw, 88px); }
.conversation > .wrap { width: 100%; }
.conversation > /* ---------- Case study pages ---------- */
.case-kicker { margin-bottom: 33px; }
.button-back:hover b { transform: translateX(-5px); }
.meta { margin: 0; padding-block: clamp(56px, 7vw, 112px); padding-right: clamp(24px, 3.4vw, 48px); }
.meta-row { display: grid; grid-template-columns: 96px minmax(0, 1fr); align-items: baseline; padding-block: 14px; border-top: 1px solid var(--rule); }
.meta-row:last-child { border-bottom: 1px solid var(--rule); }
.meta-row dd { margin: 0; font-size: 16px; }
.facts-copy.intro .section-title { margin-bottom: 30px; max-width: 14em; }
.facts-copy.intro p { font-size: clamp(16px, 1.25vw, 18px); color: var(--black-75); max-width: 36em; }
.facts-copy.intro p + p { margin-top: 16px; }
.chapter-body { font-size: 15px; color: var(--black-75); max-width: 27em; }
.chapter .split-sticky { gap: 16px; }
.chapter .section-title { font-size: clamp(26px, 2.5vw, 36px); margin-bottom: 6px; }

.media-stack { display: grid; gap: clamp(20px, 2.4vw, 34px); padding: clamp(24px, 2.4vw, 34px) 0 clamp(24px, 2.4vw, 34px) clamp(24px, 2.4vw, 34px); align-content: start; }
.media { display: block; width: 100%; margin: 0; padding: 0; border: 0; overflow: hidden; background: var(--surface); position: relative; }
.media img, .media iframe, .media video { width: 100%; height: 100%; object-fit: cover; border: 0; display: block; }
.chapter-stats { padding: clamp(12px, 2vw, 28px) 0 clamp(28px, 3vw, 44px); }
.media-video { aspect-ratio: 16 / 9; cursor: pointer; color: var(--white); background: var(--black); }
.media-video img { opacity: .82; transition: opacity .6s var(--ease), transform 1.4s var(--ease); }
.media-video:hover img { opacity: 1; transform: scale(1.04); }
.media-video .play { position: absolute; left: 20px; bottom: 20px; display: flex; align-items: center; gap: 14px; }
.media-video .play .label { color: var(--white); }
.media-video .circle { background: var(--white); color: var(--black); font-size: 12px; }
.media-video:hover .circle i { transform: translateX(0); }

/* The closing band on inner pages: short, with a look at what comes next */
.conversation.next { padding-block: clamp(44px, 5vw, 72px); }
.next-grid { display: grid; grid-template-columns: minmax(0, 1fr); gap: 32px clamp(32px, 5vw, 80px); align-items: center; }
.has-preview .next-grid { grid-template-columns: minmax(0, 7fr) minmax(0, 4fr); }
.next .label { display: block; }
.next-link { display: block; margin: 16px 0 22px; }
.next-link .display { display: block; font-size: clamp(32px, 4.4vw, 64px); line-height: 1.04; }
.next-meta { display: flex; align-items: center; gap: 22px; margin-top: 20px; }
.conversation .next-meta .lede { margin: 0; }
.next-link:hover .circle { background: var(--white); color: var(--black); }
.next-link:hover .circle i { transform: translateX(0); }
.next-preview { display: block; aspect-ratio: 16 / 10; overflow: hidden; background: #111; }
.next-preview img { width: 100%; height: 100%; object-fit: cover; opacity: .9; transition: transform 1.4s var(--ease), opacity .6s; }
.next:hover .next-preview img { transform: scale(1.05); opacity: 1; }
@media (max-width: 820px) { .has-preview .next-grid { grid-template-columns: 1fr; } }

/* ---------- Galleries (chapters with pictures only) ---------- */
.gallery-grid { columns: 2; column-gap: clamp(20px, 2.4vw, 34px); padding-block: clamp(24px, 2.4vw, 34px); }
.gallery-grid:has(> .media:only-child) { columns: 1; }
.chapter-text { padding-bottom: clamp(36px, 4.4vw, 64px); }
.gallery-grid .media { break-inside: avoid; margin-bottom: clamp(20px, 2.4vw, 34px); }
.split-sticky .button { margin-top: 10px; }

/* ---------- Thinking: index rows and the reading page ---------- */
.post-row {
  display: grid; grid-template-columns: 150px minmax(0, 1fr) 46px; gap: clamp(20px, 2.4vw, 36px); align-items: start;
  padding: clamp(26px, 2.6vw, 38px) 0 clamp(26px, 2.6vw, 38px) clamp(24px, 2.4vw, 34px);
}
.post-row + .post-row { border-top: 1px solid var(--rule); }
.post-date { padding-top: 10px; }
.post-body { display: block; }
.post-title { display: block; font-size: clamp(20px, 1.95vw, 28px); line-height: 1.25; letter-spacing: -.01em; transition: transform .6s var(--ease); }
.post-excerpt { display: block; margin-top: 10px; font-size: 15px; color: var(--label); max-width: 34em; }
.post-list .empty { padding: clamp(26px, 2.6vw, 38px) 0 0 clamp(24px, 2.4vw, 34px); }
@media (hover: hover) {
  .post-row:hover .post-title { transform: translateX(10px); }
  .post-row:hover .circle { background: var(--black); color: var(--white); }
  .post-row:hover .circle i { transform: translateX(0); }
}
.display-post { font-size: clamp(34px, 4.6vw, 68px); line-height: 1.08; max-width: 17em; }
.post-aside { gap: 8px; }
.post-aside .label:not(:first-child) { margin-top: 22px; }
.share { display: grid; gap: 10px; justify-items: start; font-size: 15px; }
button.text-link { background: none; border: 0; padding: 0 0 4px; font: inherit; color: inherit; cursor: pointer; }
.prose {
  padding: clamp(36px, 4.4vw, 64px) 0 clamp(56px, 7vw, 112px) clamp(24px, 3.4vw, 48px);
  max-width: 46em; font-size: clamp(17px, 1.32vw, 19px); line-height: 1.7;
}
.prose > * + * { margin-top: 1.2em; }
.prose h2 { font-size: clamp(24px, 2.3vw, 34px); line-height: 1.2; letter-spacing: -.02em; margin-top: 2.2em; }
.prose h3 { font-size: clamp(19px, 1.6vw, 23px); line-height: 1.3; margin-top: 1.8em; font-weight: 500; }
.prose a { background: linear-gradient(currentColor, currentColor) 0 100% / 100% 1px no-repeat; transition: background-size .4s var(--ease); }
.prose a:hover { background-size: 0 1px; background-position: 100% 100%; }
.prose blockquote { margin: 2em 0; padding-left: 24px; border-left: 1px solid var(--black); font-size: 1.3em; line-height: 1.4; letter-spacing: -.01em; }
.prose ul, .prose ol { padding-left: 1.2em; }
.prose li + li { margin-top: .4em; }
.prose figure { margin: 2.2em 0; }
.prose figure img { width: 100%; }
.prose hr { border: 0; border-top: 1px solid var(--rule); margin: 2.4em 0; }
.prose code { font-family: var(--font-label); font-size: .92em; background: var(--surface); padding: .1em .35em; }
.prose .byline { margin-top: 3.4em; }

/* ---------- Motion states (only when JS is running) ---------- */
.js [data-split] .wi { display: inline-block; transform: translateY(110%); }
[data-split] .wo { display: inline-block; overflow: hidden; vertical-align: top; padding-bottom: .16em; margin-bottom: -.16em; }
.js [data-reveal] { opacity: 0; transform: translateY(18px); transition: opacity .9s var(--ease), transform .9s var(--ease); }
.js [data-reveal].in { opacity: 1; transform: none; }
.js .item .item-media { clip-path: inset(0 0 100% 0); transition: clip-path 1.3s var(--ease) .1s; }
.js .item.in .item-media { clip-path: inset(0 0 0% 0); }
.js .atmosphere { clip-path: inset(100% 0 0 0); }
.js .media[data-reveal] { opacity: 1; transform: none; clip-path: inset(0 0 100% 0); transition: clip-path 1.3s var(--ease); }
.js .media[data-reveal].in { clip-path: inset(0 0 0% 0); }

/* ---------- Small screens ---------- */
@media (max-width: 820px) {
  :root { --header-h: 64px; }
  .ticker { display: none; }
  .header-inner { grid-template-columns: auto auto; justify-content: space-between; }
  .trio { grid-template-columns: 1fr; }
  .trio > :first-child { order: 3; }
  .trio-note { justify-self: start; }
  .facts-grid, .split-grid { grid-template-columns: 1fr; }
  .stats { padding-bottom: 40px; }
  .facts-copy { border-left: 0; border-top: 1px solid var(--rule); padding-left: 0; padding-top: 40px; }
  .split-aside { padding-right: 0; padding-bottom: 28px; }
  .split-sticky { position: static; }
  .split-main { border-left: 0; border-top: 1px solid var(--rule); }
  .item { grid-template-columns: 1fr; padding-left: 0; gap: 18px; }
  .media-stack { padding-left: 0; }
  .gallery-grid { columns: 1; }
  .post-row { grid-template-columns: 1fr; padding-left: 0; gap: 8px; }
  .post-row .circle { display: none; }
  .post-date { padding-top: 0; }
  .prose { padding-left: 0; }
  .post-list .empty { padding-left: 0; }
  .meta { padding-right: 0; padding-bottom: 40px; }
  .chapter-stats { gap: 28px; }
  .item .circle { display: none; }
  .item-way { grid-template-columns: 52px minmax(0, 1fr); }
  .item-way .item-icon img { width: 38px; height: 38px; }
  .copyright { margin-left: 0; }
}
@media (max-width: 600px) {
  .nav a[href="/thinking/"] { display: none; }
  .nav { gap: 16px; }
}
@media (max-width: 420px) {
  .mark-name { font-size: 10px; }
  .mark { gap: 10px; }
  .nav { gap: 13px; font-size: 10px; }
}

@media (prefers-reduced-motion: reduce) {
  .js [data-split] .wi, .js [data-reveal] { transform: none; opacity: 1; transition: none; }
  .js .scrub .w { opacity: 1; }
  .js .atmosphere, .js .item .item-media, .js .media[data-reveal] { clip-path: none; }
}

/* ---------- Cursor: the square from the monogram, with a trail that breaks apart ---------- */
.cursor { position: fixed; left: 0; top: 0; pointer-events: none; z-index: 100; mix-blend-mode: difference; }
.cursor { width: 0; height: 0; opacity: 0; transition: opacity .3s; }
.has-cursor .cursor { opacity: 1; }
.cursor > * { position: absolute; left: 0; top: 0; }
.cursor-dot { width: 9px; height: 9px; margin: -4.5px 0 0 -4.5px; background: #fff; }
.cursor-label {
  margin: 12px 0 0 12px; color: #fff; white-space: nowrap; opacity: 0;
  font: 500 11px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase;
}
html.has-cursor, html.has-cursor * { cursor: none !important; }
@media (max-width: 820px) {
  .item-way .icon-vapor { width: 38px; height: 38px; }
}

/* ---------- Homepage intro: everything sits inside the moving atmosphere ---------- */
.intro-bg { position: fixed; inset: 0; z-index: 0; background: #0b0d10; overflow: hidden; }
.intro-bg img, .intro-bg canvas { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.intro-bg canvas { opacity: 0; transition: opacity 1.4s ease; }
.intro-bg.is-live canvas { opacity: 1; }
.intro-bg.is-live img { visibility: hidden; }
.intro-grain {
  position: absolute; inset: 0; opacity: .22; mix-blend-mode: overlay;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='220' height='220'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 .5  0 0 0 0 .5  0 0 0 0 .5  0 0 0 .9 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.intro-shade {
  position: absolute; inset: 0;
  background:
    linear-gradient(to bottom, rgba(0, 0, 0, .12), rgba(0, 0, 0, 0) 16%),
    linear-gradient(to right, rgba(0, 0, 0, .42), rgba(0, 0, 0, .1) 60%, rgba(0, 0, 0, 0));
}
.intro { position: relative; z-index: 1; color: var(--white); }
.intro .label { color: rgba(255, 255, 255, .82); }
.intro-screen { min-height: 100vh; min-height: 100svh; display: flex; align-items: flex-end; }
.intro-screen > .wrap { width: 100%; }
.intro .statement { background: none; padding-top: calc(var(--header-h) + 32px); padding-bottom: clamp(28px, 4.5vh, 48px); }
.intro .statement .eyebrow { padding-block: 0 27px; }
.intro .display { font-size: clamp(42px, 6.7vw, 100px); line-height: 1; }

/* One ruled band under the headline: the pitch, then three numbers */
.intro-band {
  display: grid; grid-template-columns: minmax(0, 5fr) repeat(3, minmax(0, 2.3fr)); column-gap: clamp(20px, 2.6vw, 40px);
  margin-top: clamp(28px, 5vh, 56px);
}
.intro-band > * { border-top: 1px solid rgba(255, 255, 255, .38); padding-top: 20px; }
.band-lead { display: flex; flex-direction: column; align-items: flex-start; gap: 36px; }
.band-lead .lede { max-width: 26em; font-size: clamp(15px, 1.2vw, 17px); line-height: 1.6; }
.intro-band .stat { gap: 8px; }
.intro-band .stat-num { font-size: clamp(44px, 5.6vw, 84px); }

.intro-approach { height: 190vh; }
.intro-hold { position: sticky; top: 0; height: 100vh; height: 100svh; display: flex; align-items: center; }
.intro-hold > .wrap { width: 100%; }
.intro-approach .eyebrow { padding-block: 0 30px; }
.intro .scrub { font-size: clamp(30px, min(4.7vw, 7.6vh), 68px); line-height: 1.12; letter-spacing: -.03em; max-width: 19em; }
.js .intro .scrub .w { opacity: .24; }
.approach-more { margin-top: clamp(28px, 4vh, 44px); }
.intro .button-line { background: transparent; color: var(--white); border-color: var(--white); }
.intro .button-line::before { background: var(--white); }
.intro .button-line:hover { color: var(--black); }

.site-header.on-atmos { background: transparent; color: var(--white); }
.on-atmos .header-rule { background: rgba(255, 255, 255, .25); }
.on-atmos .ticker { border-left-color: rgba(255, 255, 255, .25); }

@media (max-width: 820px) {
  .intro-band { grid-template-columns: repeat(3, minmax(0, 1fr)); row-gap: 48px; column-gap: 14px; }
  .band-lead { grid-column: 1 / -1; }
  .intro-band .stat-num { font-size: clamp(38px, 11vw, 60px); }
  .intro-band .stat .label { font-size: 10px; }
  .intro-approach { height: 170vh; }
}

/* ---------- Header: whatever scrolls behind it dissolves into a heavy blur ---------- */
.site-header { background: transparent !important; }
.site-header::before {
  content: ""; position: absolute; inset: 0; z-index: -1; pointer-events: none;
  background: rgba(255, 255, 255, .5);
  -webkit-backdrop-filter: blur(26px) saturate(1.2); backdrop-filter: blur(26px) saturate(1.2);
  transition: background-color .5s var(--ease);
}
.site-header.on-dark::before { background: rgba(0, 0, 0, .35); }
.site-header.on-atmos::before { background: rgba(12, 14, 18, .07); }
.intro-hold { padding-top: var(--header-h); }

/* ---------- Back to top: a quiet vertical line of type on the right edge, only at the very end ---------- */
.to-top {
  position: fixed; z-index: 45; right: clamp(4px, 1.5vw, 22px); bottom: calc(var(--footer-h, 320px) / 2); transform: translateY(50%);
  display: flex; flex-direction: column; align-items: center; gap: 12px; padding: 8px 6px;
  background: none; border: 0; color: #fff; mix-blend-mode: difference; cursor: pointer;
  font: 500 10px/1 var(--font-label); letter-spacing: .16em; text-transform: uppercase;
  opacity: 0; visibility: hidden; transition: opacity .7s var(--ease), color .4s, visibility 0s .7s;
}
.to-top.is-shown { opacity: 1; visibility: visible; transition: opacity .9s var(--ease) .15s, color .4s; }
.to-top span { display: block; font: 400 13px/1 var(--font); transition: transform .6s var(--ease); }
.to-top i { display: block; width: 1px; height: 34px; background: currentColor; opacity: .55; transform-origin: bottom; transition: transform .6s var(--ease); }
.to-top b { font-weight: 500; writing-mode: vertical-rl; transform: rotate(180deg); }
.to-top.on-footer { mix-blend-mode: normal; color: rgba(255, 255, 255, .78); }
.to-top.on-footer:hover { color: var(--white); }
.to-top:hover span { transform: translateY(-5px); }
.to-top:hover i { transform: scaleY(1.45); }

/* ---------- Footer: fixed under the page; the page slides up off it ---------- */
main { position: relative; margin-bottom: var(--footer-h, 320px); }
.site-footer {
  position: fixed; left: 0; right: 0; bottom: 0; z-index: -1; overflow: hidden;
  background: #16181c; color: var(--white);
  padding-block: clamp(72px, 12vw, 190px) 44px;
}
.footer-vapor { position: absolute; inset: 0; width: 100%; height: 100%; }
.site-footer::after { content: ""; position: absolute; inset: 0; background: linear-gradient(to right, rgba(0, 0, 0, .36), rgba(0, 0, 0, .14)); pointer-events: none; }
.site-footer .wrap { position: relative; z-index: 1; }
.site-footer .label { color: rgba(255, 255, 255, .7); }
.footer-grid { display: grid; grid-template-columns: minmax(0, 6fr) minmax(0, 2fr) minmax(0, 3fr); gap: 32px clamp(24px, 4vw, 64px); align-items: start; }
.footer-line { font-size: clamp(24px, 2.7vw, 38px); line-height: 1.15; letter-spacing: -.02em; max-width: 13em; margin-bottom: 26px; }
.site-footer .button-line { background: transparent; color: var(--white); border-color: var(--white); }
.site-footer .button-line::before { background: var(--white); }
.site-footer .button-line:hover { color: var(--black); }
.footer-nav, .footer-contact { display: grid; gap: 9px; justify-items: start; font-size: 15px; }
.footer-nav .label, .footer-contact .label { margin-bottom: 8px; }
.footer-nav a, .footer-contact a { position: relative; padding-bottom: 2px; }
.footer-nav a::after, .footer-contact a::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 1px; background: currentColor;
  transform: scaleX(0); transform-origin: right; transition: transform .5s var(--ease);
}
.footer-nav a:hover::after, .footer-contact a:hover::after { transform: scaleX(1); transform-origin: left; }
.footer-base {
  display: flex; flex-wrap: wrap; align-items: baseline; gap: 14px 28px;
  margin-top: clamp(64px, 12.5vw, 200px); padding-top: 20px; position: relative;
}
/* the rule spans the content, not the gutters */
.footer-base::before { content: ""; position: absolute; top: 0; left: var(--gutter); right: var(--gutter); height: 1px; background: rgba(255, 255, 255, .28); }
.signoff { filter: invert(1); width: 110px; height: auto; display: block; }
.footer-base .copyright { line-height: 1; opacity: .9; }
.socials { display: flex; gap: 22px; margin-left: auto; margin-right: -11px; align-self: center; }
.social { position: relative; width: 38px; height: 38px; display: grid; place-items: center; color: rgba(255, 255, 255, .72); transition: color .4s; }
.social svg { width: 17px; height: 17px; fill: none; stroke: currentColor; stroke-width: 1.15; stroke-linecap: round; stroke-linejoin: round; transition: transform .6s var(--ease); }
.social::before {
  content: ""; position: absolute; inset: 0; border: 1px solid rgba(255, 255, 255, .65); border-radius: 50%;
  opacity: 0; transform: scale(.55); transition: opacity .45s, transform .7s var(--ease);
}
.social:hover { color: var(--white); }
.social:hover::before { opacity: 1; transform: scale(1); }
.social:hover svg { transform: scale(.9); }
@media (max-width: 820px) {
  .footer-grid { grid-template-columns: 1fr 1fr; }
  .footer-lead { grid-column: 1 / -1; }
  .socials { margin-left: -11px; margin-right: 0; width: 100%; order: -1; }
}

/* The header's base rule is gone; only the scroll progress line draws along it */
.header-rule, .on-dark .header-rule, .on-atmos .header-rule { background: transparent; }

/* ---------- Homepage: the footer is a full screen, so the page above scrolls completely away ---------- */
.home .site-footer {
  min-height: 100vh; min-height: 100svh; display: flex; flex-direction: column;
  padding-top: calc(var(--header-h) + clamp(24px, 4vh, 48px));
}
/* Resolves the way the page opens: open space above, the message sitting low */
.home .footer-grid { margin-top: auto; width: 100%; align-items: end; }
.home .footer-base { margin-top: clamp(36px, 6vh, 64px); width: 100%; }
.home .footer-line { font-size: clamp(30px, 4.2vw, 60px); margin-bottom: 34px; }

/* Header over the footer: light type, barely any tint, as over the intro */
.site-header.on-footer { color: var(--white); }
.site-header.on-footer::before { background: rgba(12, 14, 18, .07); }

/* ---------- Featured work: filter by type, search ---------- */
.index-head { display: flex; flex-wrap: wrap; align-items: flex-end; justify-content: space-between; gap: 24px 48px; }
.index-search { display: flex; align-items: center; gap: 14px; width: min(340px, 100%); padding-bottom: 8px; border-bottom: 1px solid var(--black); }
.index-search input { flex: 1; min-width: 0; border: 0; outline: 0; background: transparent; font: 400 16px/1.4 var(--font); color: var(--black); }
.index-search input::placeholder { color: var(--black-25); }
.chips { display: flex; flex-wrap: wrap; gap: 8px; margin-top: clamp(28px, 3vw, 44px); }
.chip {
  padding: 10px 15px; border: 1px solid var(--rule); border-radius: 999px; background: none; cursor: pointer;
  font: 500 11px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase; color: var(--label);
  transition: color .3s, border-color .3s, background-color .3s;
}
.chip:hover { color: var(--black); border-color: var(--black); }
.chip.is-on { background: var(--black); border-color: var(--black); color: var(--white); }
.index-count { margin-top: 26px; }
.index .index-list { margin-top: 12px; }
.index-row[hidden] { display: none; }

/* ---------- Brand index: every brand, small and dense ---------- */
.brand-index { padding-block: clamp(48px, 6vw, 96px) clamp(72px, 9vw, 140px); }
.brand-columns { columns: 4 200px; column-gap: clamp(28px, 4vw, 64px); }
.brand-group { break-inside: avoid; margin-bottom: 30px; }
.brand-group ul { list-style: none; margin: 10px 0 0; padding: 0; font-size: 14px; line-height: 1.8; }
.brand-group sup { margin-left: 7px; font: 500 9px/1 var(--font-label); letter-spacing: .1em; text-transform: uppercase; color: var(--label); vertical-align: 2px; }
.brand-head { display: grid; gap: 21px; max-width: 34em; margin-bottom: clamp(40px, 5vw, 72px); }

.band-actions { display: flex; flex-wrap: wrap; gap: 12px; }